Wedding & Event Floral Designer Emma Hewlett shares her small business journey. Based in Devon, she set up Emma Hewlett Floral Design in 2010. And she specialises in hanging floral installations and lighting, assisted by her husband James.
LISTEN
You'll Learn
- Emma shares her small business journey, following a background in theatre and event management in London
- She's always been a creative person and whilst working in the capital, she spent a lot of her spare time visiting art museums and attending flower schools
- On moving back to Devon, during the day she worked for a marketing agency and in the evening, she worked at a theatre, where she met her husband James
- She started to do more floristry outside of her day job, initially, attending workshops, then working with Sabine Darrall
- When she fell pregnant with her first child, James and Sabine encouraged Emma to set up her own floristry business
- She set up Emma Hewlett Floral Design and grew the business organically
- Now she specialises not only in wedding and event floristry, but also installations, assisted by James who is a freelance production electrician
- She shares the impact of the pandemic on her business and how she cared for her couples, created dried flower kits and a dried wedding flowers package